I just spent $99.99 of the allowance my Wife gives me on the founder edition for two reasons..... One, I've enjoy 4x TBS games, going back to when the term was first coined with MOO (and before with CIV 1), including Galciv 1 & 2.... But mostly, two, I trust StarDock. I don't know the last time I could actually say that about a company, but I trust StarDock to make an enjoyable game to play. I bought Elemental when it first came out due to my trust in Stardock with GalCiv 2, and even thought the game wasn't that good at first, they stuck with it, fulfilled their promise, and created a good game with fallen enchantress, which I got for free.
I don't know any other company that I would gladly give money too just based on their name alone. Normally I would wait for the actual release and reviews, but StarDock has proven that they want to produce a quality product, and also that they will actually support their early adopters. They have never given me a reason NOT to give them money, and they always make it worth it in the long run....
BTW, Frogboy, When will you give me a chance to give your company money for the new Star Control game? (I'm so glad you won that auction! I wouldn't trust any other company to do the IP right!)
In conclusion, Give STARDOCK YOUR MONEY! Lets make some records in pre sales, and show those other companies that there is value if supporting your customers over time. Treat your customers right, and your name alone will sell games.