From their blog:
As Brad describes in the video, for Europe, we will not have a separate upgrade SKU for the packaged retail product versions of Windows 7 at GA. But we will be offering upgrade pricing on our full licenses to make sure that European customers who want to upgrade have the pricing options available in the rest of the world.
Thanks a lot EU and MS... hmm.. I read about this, a week ago. But clean install - only, It will come without any browser, even EU "asked" possibility to choose.
But MS make/made a non-IE version. Windows 7E.
But actually some good points, retail version, but pricing is same as upgrade.
Also, OEM manufactures can install any browser (hopefully Firefox),
and you can keep it or remove it.
If you buy your own copy, you just need to save browser installer (e.g. Firefox) to some media.
...but after all, i don't even remember, when i have used IE over 15 min. Sometimes it is required, but most MS validation services works with FF as well.