LightofAbraxas, I had a somewhat similar reaction (to yours) when I saw the E:FE Banner Ad the first time.
In fact, in the first reply to Frogboy's Discussion thread entitled: "Elemental: June 2012 Status" (after first thanking Frogboy for the updated Info), I specifically asked the following question:
" But one other question: WHY does the new one-line Banner Ad for Elemental: Fallen Enchantress show a 4-masted Sailing Ship at the right end of the banner ? Is this a not-so-subtle "Preview of Coming Attractions" ?? "
I'm glad that I am not the only one who has been puzzled/discomfitted by this! Unfortunately, I have never qotten an answer to this question. I really think this Ad is very strange! But, perhaps, if enough people bring this subject up, we will get some explanation ...